Heatherette gets no love. The hipster fashion line debuted its new line at NYC Fashion Week on Tuesday, sans a model and a high-profile guest. Paris Hilton — a longtime friend of the designer duo — was slated to walk the runway, and Britney Spears had front row seats. Paris canceled at the last minute, citing a stomach ache, but Radar provides a little more insight. Paris was spotted doing shots of tequila at Butter with Brandon Davis until 3:30 in the morning, at which point she puked and went home for some, uh, beauty sleep.

Britney Spears was also a no-show. The Daily News sheds some light on this one: “Ten minutes before the show started, they got a call that Britney was in the parking area outside,” says a backstage source. “They went out with a Heatherette sweatshirt [Ed: As opposed to, you know, the kind of sweatshirt with which they wouldn’t be able to plug their line to the Daily News.] to throw over her head, but there was no Britney. She got to the parking lot and bailed.” Why the about-face? Apparently Britney hadn’t heard that Paris called in sick. She got cold feet about running into Hilton, as their BFF-ship has cooled … well … about as quickly as anyone expected, with Paris now referring to Brit as “The Animal,” and not in a nice way, either. Sigh. Break-ups are so rough.

Who wins in a battle like this? Well, Heatherette, obviously. Britney and Paris garnered more publicity for the show by both not attending than they would have if they’d been there. Paris has been buddies with the Heatherette duo for awhile, so I can’t help but wonder if this was all planned from the start. But I guess I can’t rule out the possibility that Paris and Britney are just grossly irresponsible and operating with the same level of maturity as the girl who sometimes threw pebbles at me in middle school.

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